Founder and Partner
Ayaka Yamada
Founder, Executive Performance Coach & Behavioral Strategist
Executive Performance Coach & Behavioral Strategist with 12+ years of experience driving peak performance and organizational excellence across the APAC region. I specialize in the intersection of human behavior, mental resilience, and high-stakes performance, rooted in a B.Sc. in Anthropology (UCL), an ICF-PCC professional coaching certification (780+ hours), and a recent Specialist Certificate in Sports Performance Coaching.
As a competitive tennis player, I possess a first-hand understanding of the "inner game"—the mental and emotional fortitude required to perform under pressure. I offer a unique blend of performance-driven leadership development and systemic change management, having successfully designed and scaled global programs that deliver measurable outcomes in high-growth technology and industrial transformation.
This rare combination of corporate strategic mastery, athletic experience, and specialized sports coaching credentials allows me to bridge the gap between mental challenges and peak performance. I am uniquely positioned to partner with elite sports performance programs that require cultural intelligence, group dynamics expertise, and a data-backed approach to unlocking human potential. I am dedicated to empowering athletes and teams to master their mindset, navigate high-pressure environments, and achieve sustainable, top-tier results.
Certifications
- Sports Mental Game Coaching Professional Certification (By Peak Performance Sports, LLC)
- Leadership Circle Profile, Collective Leadership Assessment Certification
- Certified Professional Co-Active Coach (CPCC), International Coaching Federation Professional Certified Coach (PCC)
- Completion of core program of Organisation and Relationship Systems Coaching (By CRR Global)
- Certified professional coach for kids (By Actindi Inc.)
Yukari Ino Sugiyama
Partner, Executive Performance Coach & Behavioral Strategist
Executive Performance coach & Behavioral Strategist with over a decade of international experience cultivating leadership excellence and peak execution across the EMEA and APAC regions. My work focuses on the powerful intersection of self-actualization, human behavior, and systemic change—specifically coaching individuals on how to channel pressure and balanced stress into a core competitive advantage. This methodology is built upon a professional foundation that includes a B.S. from the College of Media at UIUC, a Prosci Change Management certification, and advanced credentials in Sports Mental Performance Coaching.
Having navigated the intense pressures of competitive tennis, live piano performance, and high-profile keynote stages, I have a deep, practical understanding of what it takes to master one's mindset when the stakes are high. I translate these firsthand insights into impactful coaching engagements within both the corporate and athletic arenas, partnering with individuals and teams to build mental resilience and optimize group dynamics. My approach focuses on unlocking personal potential and fostering sustainable, top-tier performance across rapidly evolving technology sectors and complex organizational environments.